If you’re looking to change your paid search company or simply want a new ppc company, there are certain things to look for. Whether it’s Google Ads, Bing Ads or anything it between, it’s important to know which questions and objectives should be clear. When it comes to paid search management, all companies & individuals […]
Category: Paid Search
Paid Search Marketing Tips
Google Ads, Bing Ad, Amazon… are all areas of paid search marketing that have a tremendous ability to acquire customers at scale. Here are some marketing tips to improve you ppc strategies & execution.
When it comes to paid search, many look at the cost per click price & get scared off. You might think that Google Ads are expensive. It’s not so much that paid search is expensive, it’s more that your not killing it across every touch point. Let’s take a deeper dive. Front End – Focus […]
It’s tempting to focus on scale when it comes to paid search, but you need to constantly cut the fat. There will always be wasted spend that should be adjusted & turned into new avenues to scale. The issue, believe it or not, comes down to compensation Let’s suppose you hire an ad agency to manage your […]